Lovelinks is the European equivalent of Pandora beads. Lovelinks brand is well known across Europe and soon will rival Pandora and Trollbeads for the fine bead jewelry market in the US for gorgeous bead collectibles. You build your story one Lovelink at a time in sterling silver, 14 karat gold and genuine Murano glass. Lovelinks is the finest in Danish Design and innovation. More than 700 components, billions of combinations, endless fun. Your Lovelinks jewelry is unique because your story is unique.